In this special crossover episode of Behind the Needle, we sit down with Heather Terveen, marketing strategist, host of the Med Spa CEO podcast, and founder of the Med Spa Advantage program. We discuss how artificial intelligence is transforming the way med spa owners grow and scale their businesses.

Heather shares how she created three powerful custom GPTs built from hundreds of podcast episodes, coaching calls, and proven frameworks. These AI tools help med spa owners improve their branded menu, consult process, and marketing content so they can operate more efficiently and stand out in a crowded market!

You’ll learn:

• How Heather turned years of work into AI tools that med spa owners can use every day
  
  
• Why most practices are losing leads and how to stop the bleeding with automation
  
  
• How to use AI for real-time coaching, content generation, and sales workflows
  
  
• What it looks like to run a business that combines AI with a human-first approach
  
  
• How booking, retention, and reactivation can be automated without feeling robotic

This episode is packed with real talk, tactical ideas, and behind-the-scenes insight into how you can grow a more profitable med spa without doing everything yourself.

Resources + Links

Check out Heather’s website HERE

Follow Heather on Instagram HERE

Listen to The Med Spa CEO Podcast

FREE Build an Unstoppable Brand Training

Apply to The Med Spa Advantage HERE

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Mike: @mikelemieux

MedSpa Media: @medspa_media