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In this episode, Zoltan Tundik interviews Victoria Grigorenko, CEO of Playa, discussing the transformative role of AI-powered personalization in the iGaming industry. Victoria shares her journey from McKinsey to founding Playa, emphasizing the need for hyper-personalization in iGaming. The conversation explores how AI can enhance player experiences, the importance of balancing personalization with player protection, and the challenges of AI adoption in organizations. Victoria also highlights the significance of retention strategies and the often-overlooked opportunities in smaller markets. The episode concludes with insights on the future of AI in iGaming and actionable advice for industry leaders.

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