All Selling Aside with Alex Mandossian | "Seeding Through Storytelling is the 'New' Selling!"

The “All-In” Principle

01.20.2020 - By Alex MandossianPlay

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A hermit was sitting near a stream when a young man approaches him. The young man asks the hermit to help him find enlightenment. What happens next is somewhat scary. The hermit, who was actually a master, grabbed the young man and forced his head underwater.  The young man struggled for a moment and then the hermit pulled him. Listen in as Alex shares the meaning behind the story and why you rarely want anything as much as you want air. However, when you go all-in on something, you’re essentially working toward something you want that is close in priority to the need for air.  The All-In Principle works because it helps leaders understand the importance of striving toward one goal and leading from behind. I share the story of “The Wall” from the book The All-In Principle to illustrate the difference between leading in front versus behind. Learn what makes a great leader out of a good one.  The All-In Principle is an important concept to master no matter what field or position you are in. While you can’t go all-in forever, knowing when to dig deep and push through in business is a necessary skill. The three key insights you’ll learn in this  episode are:  What is the All-In Principle by definition and why does it work?  How the All-In Principle works for leaders from behind versus the front.  What if you live into the All-In Principle and teach it to others?  Are you ready to go all-in?  In This Episode:  [02:11] - If you hate selling, then this podcast and specifically this episode, is for you. [04:02] - Learn the three key insights you’ll review in this episode. [05:28] - A hermit was meditating by a river and was approached by a potential disciple. Listen to hear what happens next. [07:30] - Hear the moral of the story and why you have to be all-in to master anything.  [08:14] - What does it mean to be “all-in” per the definition of the All-In Principle?  [10:29] - Alex shares his story about what it looks like to be All-In as a leader. [11:37] - Listen to “The Wall.”  [15:00] - How “The Wall” represents the All-In Principle and the different types of leadership. [18:49] - Hear Alex’s leadership lesson as told through swimming.  [20:42] - What you need to do to be a great trainer and why you should be training.  [23:17] - Keep in mind that people don’t listen to what you say, they learn through demonstration. [25:47] - Things change when you know the end is near.  [26:05] - The Alexism is, “Sloppy success is better than perfect mediocrity.” [26:40] - Hear a quick review of the key insights in this episode:  What is the All-In Principle by definition and why does it work?  How the All-In Principle works for leaders from behind versus the front.  What if you live into the All-In Principle and teach it to others? [27:42] - If you’ve already given Alex a review, write down your biggest takeaway from this episode on an index card. If you haven’t, though, please use that Aha! moment as your review for the show at this link! [29:21] - In honor of this episode, Alex gives listeners a final gift. You can get a completely free copy of his book Alexisms by going to this link! You will also get free access to his $497 VBT e-Course!   Links and Resources:  Alex Mandossian Alex Mandossian Fan on Facebook Alex’s Friday Live events MarketingOnline.com Marketing Online 4-Part Video Training Series Alex Mandossian on YouTube Alexisms by Alex Mandossian All Selling Aside on iTunes Alex Mandossian’s free live Friday show The All-In Principle by T. Harv Eker

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