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The Andy Gomarsall Story: World Cup Winner Turned Sustainability Advocate
Ever wondered what connects a Rugby World Cup champion with cutting-edge sustainability? Andy Gomarsall MBE takes us on a fascinating journey from elite rugby to pioneering the circular economy revolution.
The conversation begins with Andy's unique perspective on professionalism, having signed his first professional rugby contract in 1996 after years of the sport operating on an amateur basis. He shares remarkable insights into how Sir Clive Woodward's meticulous approach transformed England's rugby culture—from changing into fresh kit at half-time to psychological tactics like painting visiting team rooms in depressing colours. These seemingly small details created the winning edge that culminated in that unforgettable 2003 World Cup victory.
But the most compelling part of Andy's story is how seamlessly these elite sports principles translate to business success. Now serving as Executive Director at n2s Limited, he's tackling one of our era's greatest challenges—electronic waste and resource scarcity. His company is pioneering "urban mining" techniques that recover precious metals from outdated technology infrastructure, creating a circular model that reduces environmental impact while generating economic value. Working with major telecommunications providers like BT, they're processing thousands of tons of equipment from decommissioned networks, turning potential waste into valuable resources.
The parallel between sports excellence and business innovation becomes crystal clear as Andy explains how culture forms the foundation of high performance in both arenas. "If you see successful businesses, I can pretty much guarantee their culture is phenomenal," he notes. His perspective on generational differences in sustainability awareness offers both urgency and hope—while lamenting the "lack of speed to change" compared to sports, he's optimistic about younger generations who instinctively understand circular principles.
Ready to discover how championship mindsets create business transformation? Listen now and gain invaluable insights from someone who's excelled at the highest levels in two completely different fields.
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By Box TechnologiesEver wondered what connects a Rugby World Cup champion with cutting-edge sustainability? Andy Gomarsall MBE takes us on a fascinating journey from elite rugby to pioneering the circular economy revolution.
The conversation begins with Andy's unique perspective on professionalism, having signed his first professional rugby contract in 1996 after years of the sport operating on an amateur basis. He shares remarkable insights into how Sir Clive Woodward's meticulous approach transformed England's rugby culture—from changing into fresh kit at half-time to psychological tactics like painting visiting team rooms in depressing colours. These seemingly small details created the winning edge that culminated in that unforgettable 2003 World Cup victory.
But the most compelling part of Andy's story is how seamlessly these elite sports principles translate to business success. Now serving as Executive Director at n2s Limited, he's tackling one of our era's greatest challenges—electronic waste and resource scarcity. His company is pioneering "urban mining" techniques that recover precious metals from outdated technology infrastructure, creating a circular model that reduces environmental impact while generating economic value. Working with major telecommunications providers like BT, they're processing thousands of tons of equipment from decommissioned networks, turning potential waste into valuable resources.
The parallel between sports excellence and business innovation becomes crystal clear as Andy explains how culture forms the foundation of high performance in both arenas. "If you see successful businesses, I can pretty much guarantee their culture is phenomenal," he notes. His perspective on generational differences in sustainability awareness offers both urgency and hope—while lamenting the "lack of speed to change" compared to sports, he's optimistic about younger generations who instinctively understand circular principles.
Ready to discover how championship mindsets create business transformation? Listen now and gain invaluable insights from someone who's excelled at the highest levels in two completely different fields.