In this episode, Jason Foster speaks to Jyotika Singh, Director of Data Science at Placemakr, about the uses of natural language processing (NLP), its evolution and how it's applied in different industries to analyse large amounts of text quickly to find critical patterns and trends. Jyotika shares her journey and longstanding experience on the topic: what natural language processing is in the field of data, uses of NLP in text data and other languages, special rules, nuances, case studies and how NLP affects the data industry.