Dive into the dynamic world of digital marketing with host Abby Martinez and special guest Jesse Keyser on the Digital Marketing Master podcast. Join Jesse as he shares insights from his journey, navigating sales and marketing in various industries, from Sports Clips franchises to medical spas. Discover the key principles behind successful marketing strategies, the importance of understanding your audience, and the impact of location on marketing effectiveness. Don't miss this episode packed with actionable tips for marketers and entrepreneurs.