Shel Pink, Founder of SpaRitual, Chief Creative Officer at Orly International, and author of the book “Slow Beauty,” is a pioneer in the organic beauty industry. Shel’s mother taught her from a very young age the art of self care, the importance of organic products, and to read food labels. For Shel, it became a lifestyle. When she entered the beauty industry she began studying what goes into the products we wear every day. Inspired by clean beauty, Shel launched SpaRitual in 2004, and was the first in the market to launch a vegan nail care line, and shortly after, a line for body care. Shel says, “We have these callings inside of us. Listen to them and answer them, answer the calls and they're going to take you to the most incredible places and you will see your life expand and transform.” Join us and listen to Shel’s enlightening entrepreneurial journey.