Don’t Tell Me The Score

The art of selling: Eddie Hearn

10.29.2020 - By BBC Radio 4Play

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

Why sales is an important life skill and how to get better at it, with top sports promoter Eddie Hearn. Eddie is now the managing director of Matchroom Sports, but he cut his teeth in the world of double-glazing. He's since mastered his craft, and he shares what he's learned in climbing to the top of his profession. Eddie shares wisdom on the importance of passion and energy – whether you are selling a product or yourself. He talks about ditching ego and having a "beginner's mind", as well as the importance of breaking grand visions down piece by piece. He also opens up about the "chip on his shoulder" and learning to embrace balance. @simonmundie

More episodes from Don’t Tell Me The Score