In this episode I chat with author and social media marketing pro Peg Fitzpatrick. She works closely with social rockstar Guy Kawasaki (ex-Apple, now with Canva) and Pinterest recently named her as one of their top experts. She has built a social media platform (or shall I say empire?) of over 1,000,000 followers across Google+, Twitter, Facebook, LinkedIn, Instagram and Pinterest. Peg is an avid writer who shares her knowledge of social media daily through her blog, tweets and posts across various networks.

I encourage you to check out her book The Art of Social Media: Power Tips for Power Users that she co-authored with Guy Kawasaki. It’s a must read for both beginners and seasoned professionals. They provide a “ground up” strategy with over 100 practical tips, tricks and insights.

In this episode, here's what Peg covers:

• Read great blogs and listen to podcasts.
• Getting the basics under your belt so you can join in the conversation.
• Be a participant in Twitter chats.
• Don’t just watch Twitter, jump in. Start a conversation.
• Hashtags tie conversations together into one event.
• Her favorite Twitter chats: #BufferChat, #SproutChat and #ViralChat
• Juice is an app that analyzes your Twitter account and finds content for you to share.
• Your Call-To-Action: Try apps Juice, Tweetdeck and Buffer and also seek out Twitter chats.

Links mentions in this episode:

• @PegFitzpatrick on Twitter
• Peg’s book The Art of Social Media: Power Tips for Power Users
• Twitter chats: #BufferChat, #SproutChat and #ViralChat
• Twitter tools/apps: Tweetdeck, Buffer, Sprout Social, Hootsuite, Juice

How to reach Peg:
You can reach Peg on Twitter @PegFitzpatrick and PegFitzpatrick.com

Your Call To Action:
Try apps Juice, Tweetdeck and Buffer and also seek out Twitter chats. Tweet me@MadalynSklar and let me know what you think of these apps.

Want an easy “one-click” way to Share The Love for this podcast? Go here: www.madalynsklar.com/love to tweet out your love.

The show notes for this episde can be found at www.MadalynSklar.com/twittersmarter6

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