If you are a medical writer my guess is that you occasionally struggle to engage your target audience. Health professionals have less time and shorter attention spans, making it critical for medical writers to master storytelling techniques that get their audiences interested and engaged with content, whether we’re talking about slide decks, manuscripts, or omni-channel content.

My guest in episode 102 is Eleanor Steele, also known as MedComms Mentor, who shares how she transitioned from agency work to running a successful freelance business in medical communications. Join us to learn more about the gaps Eleanor identified in the market for specialized training and development and get practical advice from Eleanor about:

This conversation with Eleanor is part of our first Friday series, which profiles medical writers and how they have broken into the field. It's also the last episode of season 7.

Content Alchemy. Tip Sheet for Medical Writers

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