#064: The Art of the Cart (Part 01)

Your checkout page is the final step in the buyer journey that can make or break the transition from prospect to customer. And this isn't just about money – your checkout page will also make or break your opportunity to make an impact in someone's life.

In this 3-part mini series I'm going to explore three critical areas of your checkout page and your checkout process to make sure you're squeezing every possible sale out of your efforts.

In Part 01 (today) I'm going to cover 11 key factors of a high-conversion checkout page.

In Part 02 (Wednesday) I'm going to discuss the importance of a seamless and automated checkout process, both for your own benefit and your customers' benefit.

In Part 03 (Friday) I'm going to dive into advanced checkout strategies and tactics for maximizing conversion and profitability.

Throughout this series I make the important point – repeatedly – that you can't cut corners on your checkout page and checkout process and that you should be using the most appropriate 3rd party checkout software available for online lifestyle entrepreneurs.

I've used all the popular checkout software options and my top recommendation is Thrivecart (visit https://digitalambition.co/thrivecart for a special limited time lifetime license offer). ln my experience, it's head and shoulders above all of them and it's the system that I actively use for all my online brands and projects.