The Art of the Negative Agreement + Psychological Communication" is the podcast for sales professionals who want to master the psychology of the sale. We'll show you how to leverage the power of negative agreements—a counterintuitive but highly effective closing technique that builds trust and eliminates objections. This isn't about traditional sales tactics; it's a deep dive into the nuances of psychological communication that allows you to connect with clients on a deeper level. Each episode provides actionable insights and real-world examples to help you understand what your clients are thinking, anticipate their concerns, and guide them to a "yes" by first getting them to agree on the no.