SA For FAs

The Asset Allocator: Keep Your Head When All About You Are Losing Theirs

03.06.2020 - By Seeking AlphaPlay

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If you’re an advisor getting lots of panicky phone calls or text messages, what should the approach to this quasi-gladiatorial contest between bulls and bears be? This podcast (6:22) suggests that Rudyard Kipling’s classic poem “If” provides the best advisor job-description at a time like this: “If you can keep your head when all about you are losing theirs and blaming it on you...” Indeed, a key benefit of employing a financial advisor is to place an intermediary between the assets we want to protect and increase – and our itchy fingers reaching for the trade button.Learn more about your ad choices. Visit megaphone.fm/adchoices

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