Two years ago, I launched my own car care product brand. I thought I knew what I was getting into. I didn't.
In this episode, I break down the real lessons I've learned after two years of owning a detailing product company — from product development and marketing to customer psychology, brand positioning, emotional endurance, and building community.
We're talking about what actually matters when building a car care brand:
• Why great products aren't enough • Why simplicity beats complexity • Why customers care more about ease than performance specs • The difference between hype and integrity • The emotional reality of owning a product company • What I'd do differently if I could start over
This isn't a highlight reel. It's an honest look at what it really takes to build a detailing brand from scratch.
Whether you're a detailer, an entrepreneur, or someone thinking about launching your own product line, this episode will give you clarity on what matters — and what doesn't — in the car care industry.
If you've been part of this journey over the last two years, thank you. We're just getting started.
USE CODE: YEAR2 at https://jimbosdetailing.com/ to save 20% OFF - Limited time.
PRODUCTS TALKED ABOUT: Tough As Shell Ceramic Spray: https://jimbosdetailing.com/TAS or on Amazon https://amzn.to/4r5UxYr
The Super Soaper: https://jimbosdetailing.com/TSS or on Amazon: https://amzn.to/49KEM2d
Picture Perfect Polish: https://jimbosdetailing.com/PPP or on Amazon: https://amzn.to/4sQWpWu
Microfiber towels: https://jimbosdetailing.com/products/orange-wash-microfiber or https://jimbosdetailing.com/products/everyday-microfiber
Cut & Finish Pad: https://jimbosdetailing.com/products/cut-finish-pad or on Amazon: https://amzn.to/3LsxJ69
Finishing Pad: https://jimbosdetailing.com/products/black-finishing-pad or on Amazon: https://www.amazon.com/dp/B0FJNDCPTG
SHOP ALL JIMBO'S DETAILING ON AMAZON: https://amzn.to/3LX3mVE
SUBSCRIBE TO MY CHANNEL: https://www.youtube.com/user/jbalaam?sub_confirmation=1
car detailing,auto detailing,car care brand,detailing business,how to start a product brand,building a detailing brand,car detailing products,entrepreneur mindset,small business lessons,product development,detailing industry,auto detailing business,founder led brand,detailer advice,car care industry,podcast for entrepreneurs,detailing marketing,brand building,detailing tips,auto detailing podcast