The phrase Creator Economy has become inescapable, but there's a looming decision individual participants will need to make which can affect their work, their livelihood, and the very soul of the internet.

The Battle for the Soul of the Internet

An inside look at the unconventional choices of quality-obsessed creators – and the memorable things they made as a result. It's a show about trusting your intuition and your craft more than best practices and blueprints. Since 2016, Unthinkable has inspired creators to ship more personal, powerful work. In the era of AI and endless commodity content, that type of work is now urgent. Hosted by Jay Acunzo, founder of the Creator Kitchen.

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The Battle for the Soul of the Internet

The Battle for the Soul of the Internet