For our third field trip, we find ourselves at The Beardsmith, a local barber shop that's doing its best to preserve the majesty of the beard.

The Beardsmith

Every day, you drive by hundreds of businesses you've never stopped at, shopped at or (sometimes) even noticed. That's where we come in. From crematories to coffee buses, bee farms to bodegas, shooting ranges to scuba lessons, You Know The Place explores the Idaho stores, shops, clubs, and pubs you always pass by, but never seem to visit.

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The Beardsmith

The Beardsmith