FranPro

The BEST predictor of franchise success is...


Listen Later

Welcome to FranPro Insights Podcast.  If you would like to access our most recent content and to receive updates, you can register here: https://franpro.com/

Contact us here [email protected] if you:

  • Want help finding a franchise 
  • Would like to be featured on our program
  • Would like help producing or want a podcast produced for you
  • Are a franchise company and want access to our free ROI Tracker dashboard

In this episode, Lance Hood of FranPro interviews Chief Executive Officer Carey Gille at Franchise Fastlane. Carey Gille is an incredible resource for any franchise organization. If you would like to work with Carey you can reach her here: https://Franpro.vip/GoFastlane

Covered in this call:

  • ​The number one problem for brands is “growth”
  • ​IFA states that 300 brands emerge and fail every year
  • ​5% of brands hit profitability in 10 years. FSO’s can do it in 2
  • ​Clarity and purpose are essential in a company's branding
  • ​Grit is a better predictor of success than talent or intelligence
  • ​It is important to invest in broker networks to stand out
  • ​​And more



Ever wondered how to make your franchising endeavor soar while grounding it in solid systems and processes? Join us for an enlightening discussion with Carey Gille, CEO and co-founder of Franchise Fastlane. Carey unveils the magic behind their process, explaining how they assist emerging brands far outpace industry growth averages. She enlightens us on their step-by-step method, underscoring the vital role of discovery and due diligence in the franchising journey. Don't miss out on Keri's golden nuggets on propelling growth while steadfastly upholding the core business.

Get ready to rethink your franchise systems with Carey's expert guidance. She unveils the power of effective messaging, borrowing from Apple and a hitchhiker to emphasize resonating with the customer. Hear her thoughts on the significance of a well-defined process and a guided customer journey. Additionally, Keri shares her insights on system optimization to ensure success while also minimizing friction. If you're seeking to elevate your franchise, this episode is your key to unlocking your full potential.

Our conversation takes another fascinating turn as Carey shares common pitfalls in franchise branding, drawing from her vast experience. She presses on the importance of proper capitalization and gives an in-depth analysis of what mistakes to avoid when setting up a franchise structure. Understanding franchising agreements, structuring ongoing fees, and making your franchisee's marketing dollars work for you are all discussed in detail. This episode is a masterclass in navigating the franchising world, equipping you with the knowledge to command your journey with success. Tune in, and let's explore the franchising space like never before!


Contact us at [email protected] if you:

  • Want help finding the right franchise for you
  • Would like to be featured on our program
  • Would like help to produce or want a podcast produced for you
  • Are a franchise company and want Free access to our ROI Tracker dashboard

*Some of the companies we interview compensate us a commission if you purchase something.

...more
View all episodesView all episodes
Download on the App Store

FranProBy Lance Hood