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The best time to send your emails in 2023? It’s an important question! Your subscribers have busy lives and the last thing you want is to send them a newsletter while they’re preoccupied with work, or dreaming about their weekend plans.
They analyzed over 2.5 million email marketing campaigns sent with MailerLite in 2022, and here’s what we found:
Which day of the week is everyone sending their campaigns?
Email marketers favor Thursday (closely followed by Wednesday) for sending out their campaigns
Which day of the week generates the most opens?
Thursday is the weekday with the highest open rate in the first 2 hours of sending, closely followed by Monday
What time of the day generates the most opens?
Most email opens occur between 11AM-12PM, with another peak between 6-7PM and an interesting late-night bump at 2AM (in the sender’s time zone).
And more takeaways in this episode.
Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.
Have a question or an idea for one of our episodes? Send us an email at [email protected].
The Circle of Experts are:
Yasmine Robles from Rebel Marketing
Tonnisha English-Amamoo of TJE Communications
Don The Idea Guy
Brett Johnson, My Podcast Guy®, from Circle 270 Media® Podcast Consultants
Copyright 2025 Brett Johnson, My Podcast Guy™
Music from #Uppbeat (free for Creators!):
https://uppbeat.io/t/abbynoise/face-game
License code: IUDJXGXP8JAXJVJS
By Brett Johnson, My Podcast Guy™The best time to send your emails in 2023? It’s an important question! Your subscribers have busy lives and the last thing you want is to send them a newsletter while they’re preoccupied with work, or dreaming about their weekend plans.
They analyzed over 2.5 million email marketing campaigns sent with MailerLite in 2022, and here’s what we found:
Which day of the week is everyone sending their campaigns?
Email marketers favor Thursday (closely followed by Wednesday) for sending out their campaigns
Which day of the week generates the most opens?
Thursday is the weekday with the highest open rate in the first 2 hours of sending, closely followed by Monday
What time of the day generates the most opens?
Most email opens occur between 11AM-12PM, with another peak between 6-7PM and an interesting late-night bump at 2AM (in the sender’s time zone).
And more takeaways in this episode.
Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.
Have a question or an idea for one of our episodes? Send us an email at [email protected].
The Circle of Experts are:
Yasmine Robles from Rebel Marketing
Tonnisha English-Amamoo of TJE Communications
Don The Idea Guy
Brett Johnson, My Podcast Guy®, from Circle 270 Media® Podcast Consultants
Copyright 2025 Brett Johnson, My Podcast Guy™
Music from #Uppbeat (free for Creators!):
https://uppbeat.io/t/abbynoise/face-game
License code: IUDJXGXP8JAXJVJS