<a href='http://embed.wistia.com/deliveries/4a746b624424906cae6291e20c254a51da94d003/file.mp4'><img src='http://embed.wistia.com/deliveries/514c1c6d0ef82e0c0a7b22dd9b05295ac3323a47.jpg?image_crop_resized=200x120' width='200' height='120' alt='The big stories from Apple WWDC - Digital Minute 13/06/17'/></a>Apple lifted the lid on their latest innovations at its World Wide Developer Conference in San Jose last week – and there are some notable developments that brands ought to keep an eye on.

Apple lifted the lid on their latest innovations at its World Wide Developer Conference in San Jose last week – and there are some notable developments that brands ought to keep an eye on.

<a href="http://embed.wistia.com/deliveries/4a746b624424906cae6291e20c254a51da94d003/file.mp4" rel="noopener noreferrer"></a>Apple lifted the lid on their latest innovations at its World Wide Developer Conference in San Jose last week – and there are some notable developments that brands ought to keep an eye on.

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The big stories from Apple WWDC - Digital Minute 13/06/17

The big stories from Apple WWDC - Digital Minute 13/06/17