Venture Mastery Podcast

The Birth of a Sales GURU: The Importance of Value-Based Selling, From Cold-Calling to Right Use of Cadence and Sequence as well as Leadership Advice for Sales Reps


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The importance of building a playbook, have a framework and gain credibility amongst your team.

Anthony Zhang:

"Learn about your people if you're coming into an organization or adopting a sales team, learn about your people don't just come in and start putting things in place."

"I think, regardless of the industry that you're in, the first thing you always want to do is make sure there's a playbook."

Find out more about the interview and topic on venturemastery.co:

https://www.venturemastery.co/interviews/the-birth-of-a-sales-guru-the-importance-of-value-based-selling-from-cold-calling-to-right-use-of-cadence-and-sequence-as-well-as-leadership-advice-for-sales-reps/


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Venture Mastery PodcastBy Phil Amery