<img src="https://assets.podomatic.net/ts/d6/a2/7c/john-griffiths/3000x3000_13071107.jpg" alt="itunes pic" /><br />The week account planning started in 1968 with BM@P opening its doors and J Walter Thompson launching its planning department on Nov 1st. Where are we now? I talk about the significance of the beginning and how it differs from today.

The week account planning started in 1968 with BM@P opening its doors and J Walter Thompson launching its planning department on Nov 1st. Where are we now? I talk about the significance of the beginning and how it differs from today.

<br>The week account planning started in 1968 with BM@P opening its doors and J Walter Thompson launching its planning department on Nov 1st. Where are we now? I talk about the significance of the beginning and how it differs from today.

The birthday broadcast: Account Planning turns 50

Blog based initially on 98% Pure Potato the book about the origins of account planning. Now focusing on the 50th anniversary as a lense to look at some of the contemporary issues.

Share The birthday broadcast: Account Planning turns 50

Sign up to save your podcasts

The birthday broadcast: Account Planning turns 50

The birthday broadcast: Account Planning turns 50