This week on The Blitz Break, hosts Phil Rasmussen, Buzz Howard, and Julie Shroyer sit down with Maureen Barker of Guide Real Estate for a powerhouse conversation on leadership, culture, technology, and the future of the real estate industry.
From building an agent-first brokerage model to navigating AI, branding, and the 2026 market outlook, this episode is packed with strategy, insight, and real talk for agents and leaders who want to build something that lasts.
In this episode, we dive into:
š” Maureenās journey and how she helped build Guideās unique agent-centric approach
š¤ Community & culture as the backbone of agent success
šØ Branding and marketing solutions that help agents stand out
š§° Systems that remove friction and let agents focus on clients
š Growth and expansion plans for the years ahead
š± The realities of social media and why consistency matters more than perfection
š¤ AI, technology, and the future of real estate, including the rise of āAI agentsā
š Authenticity in a tech-driven world and why human connection still wins
š Buzzās market update and what to expect as we move toward 2026
Whether youāre a seasoned top producer, a new agent, or a leader shaping your companyās future, this episode offers clarity, inspiration, and practical direction for navigating a rapidly changing industry.
š If youāre enjoying the show, LIKE, SUBSCRIBE, and drop your favorite takeaway in the comments, we love hearing whatās resonating!
#TheBlitzBreak #RealEstate #Leadership #GuideRealEstate #Mortgage #AI #BusinessGrowth #Marketing #SocialMedia #AgentSuccess #RealEstateTips #HousingMarket #2026Outlook
Chapters
[00:00:00] Introduction & Welcome
[00:00:54] Maureenās Background & Journey to Guide Real Estate
[00:05:00] Building Guideās Agent-First Model
[00:08:33] The Power of Community & Culture
[00:12:32] Branding & Marketing Solutions for Agents
[00:16:16] Taking Work Off Agentsā Plates
[00:20:03] Simplifying Success for Top Producers
[00:21:13] Growth Plans & Expansion Strategy
[00:27:38] Social Media & Content Challenges
[00:32:04] AI Conference & The Future of Technology
[00:34:58] Authenticity in the Age of AI
[00:38:25] Leadership Philosophy & Caring for People
[00:43:58] Systems & Operations That Scale
[00:52:04] Simplicity & Execution
[00:53:29] The Future: AI Agents for Every Agent
[01:00:15] Social Media Tips & Consistency
[01:02:10] Market Update with Buzz
[01:05:05] 2026 Real Estate Market Outlook
[01:07:31] Final Thoughts & Closing