The Goal Getter Guide with Jen Laffin

The Boring Habit That Builds Real Confidence {2.25.26}


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There’s a lot of talk about a trust deficit in the world right now.

AI. Gurus. Institutions.

But the bigger issue I’m seeing? A self-trust deficit.

In this episode, we’re talking about what self-trust actually is, why so many entrepreneurs struggle with it, and how to rebuild it one small action at a time.

Because confidence is not something you are born with.

It is something you practice.


In This Episode, We Cover:

  • Why self-trust is not a personality trait
  • What self-trust really means
  • Why confidence is the byproduct of action, not the prerequisite
  • The hidden messages you send yourself when you wait to feel ready
  • How your behavior creates deposits and withdrawals in your Self-Trust Bank
  • Why highly capable entrepreneurs are often the worst at building self-trust
  • A simple way to start rebuilding your self-trust today


Join us in The Goal Getters Club, my small-group cohort of entrepreneurs who are all working on building their self-trust. Learn more at www.jenlaffin.com/ggc.



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The Goal Getter Guide with Jen LaffinBy Jen Laffin