The AI Advertising Podcast

The Brand-Performance Balancing Act: Full-Funnel Strategy and AI


Listen Later

Marketers have long been obsessed with performance—but is it costing us long-term growth? This episode explores the growing tension between brand and performance marketing and the role of AI in helping marketers finally see the full funnel.

Our guest: Becky Tasker, VP of Growth Marketing at StackAdapt.

...more
View all episodesView all episodes
Download on the App Store

The AI Advertising PodcastBy StackAdapt