Connect with me on LinkedIn: https://www.linkedin.com/in/broxten-davis-6b050a239/

I'm joined by Eman Hubbard — Director of Precision Marketing at Spark Foundry (Publicis Media), Michigan State alum, and somebody who's been a mentor to me since college. We walk through her career arc from MSU game design student to founding her own consulting firm to a director seat in the Publicis Media network — and the specific habits she credits for the climb.

In this episode we cover:

- Why "control the controllables" is more than a slogan — and how Eman built a leadership philosophy around it

- The advice she gives to junior marketers about bringing ideas to the table without the title yet

- Why you should NOT chase remote work in the first three years of your career — and what to do instead

- The free Meta Blueprint certification every aspiring performance marketer should be doing in college

- How to build a LinkedIn strategy as someone 0–3 years into the industry

- The career pivot story: game design + Japanese degree at MSU → digital strategy → programmatic → director

Eman drops a TON of actionable insights for students and young professionals. If you're early in advertising or marketing — or you're trying to figure out the unconventional route in — this is one to watch end-to-end.

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