The Build Up

The Build Up with Michael Cooper


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1:05 -What it was like working for a Coca-Cola bottling plant and what he learned from that experience.

3:40 - What has changed in design and architecture throughout his three decades in the business.

6:40 -How hybrid work changes workplace designs.

11:55 - Why HED is moving to Royal Oak.

15:05 - Promoting diversity in the architecture field and what changes should be made to encourage it.

21:20 - Why he keeps a photo of the original Microsoft staff in a garage on his desk.

24:10 - Why he's a fan of independent filmmaking.

26:25 - His biggest failure in business and how he overcame it.

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The Build UpBy Crain's Detroit Business