Hey hotties! Today I'm unpacking how to be the creative director of your business — even if you think you don't have a single creative bone in your body. I've watched too many entrepreneurs obsess over their messaging while completely neglecting the visuals that actually make people stop scrolling. Remember my Dial a Virgo offer? That service only lasted two months, but the sexy 70s hotline-inspired photos became my signature headshots are STILL talked about and loved years later. The secret? Forget what your customer wants (seriously) and create from your deepest expression first. Your creative direction isn't just about pretty pictures, it's about creating that pattern interrupt that makes people think "what the actual fuck is this?" before they slam their manicured fingers on that buy button. Your visuals should outlive your offers, babyyyyyyyyy. And this episode shows you exactly how to make that happen.

RESOURCES:
YOU ARE THE TREND: https://www.professionalbabe.com/you-are-the-trend/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! This morning I read myself to filth, and it was the wake-up call I desperately needed. I caught myself doing that dangerous justification game — you know, where you make excuses for why things aren't where they should be? The most mediocre people I've ever met are the ones with a ready excuse for everything, while those with extraordinary lives take complete ownership of their results. I realised if I looked at myself a year from now and nothing had changed, I'd be absolutely devastated, so why accept that now? It's time to start taking radical responsibility for creating the exceptional life you actually want.

RESOURCES:
Hot Business — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! Today I'm flipping the script on all those entrepreneurial struggle stories and showing you what's actually waiting for you on the other side. I realised that while everyone talks about the hustle and the grind, no one's painting the picture of what success ACTUALLY feels like day-to-day.

There was a time when 30% of my payments would bounce every month? That shit doesn't even happen anymore! From being able to say "no" to bad-fit clients, to the mental freedom of not obsessively checking your bank account, to not needing external validation to know your work is fire — these are the real, tangible rewards waiting for you. Your business journey is literally a personal development crash course that nobody signed up for, but babyyyyyyy, when you reach that summit, the view makes every struggle worth it. PROMISE!!!!!

Resources mentioned:
Hot Business — https://hot-business.scoreapp.com/
The $35 Offer — https://www.professionalbabe.com/the-35-offer/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! Ever feel like life and business are taking turns smacking you down with refund requests, rejected proposals, and content that's just not hitting right? Today I'm breaking down exactly how to reclaim your power when everything seems to be falling apart. Your recovery time is literally what separates struggling business owners from successful ones — not the absence of losses, but how quickly you bounce back.

REMEMBER that even when it feels like life is turkey slapping you with losses, there are wins just sitting around waiting to be collected while everyone else is ruminating in their drama. Go get your wins xxxxxxxxx

RESOURCES:
Hot Business — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! You may feel stuff isn't going well but you could be in a 'business recomposition' phase — where you're doing all the right things but the revenue isn't showing it yet. Just like with fitness, we get obsessed with one metric (scale weight = monthly revenue) while missing ALL the gains happening behind the scenes. Your offers are solid, your audience is paying attention, your systems are evolving, and your content is on-brand. These are all signs of a healthy business transformation happening! Stop freaking out about short-term revenue numbers and start celebrating the REAL progress that's setting you up for sustainable success. Your business gains are coming, babyyyyyyyyyyyyyyy.

RESOURCES:
Hot Business — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hottiessssss! I'm serving you a mindset reset on what it means to fail as an entrepreneur.

If you're waiting until everything's perfect before you launch, you're leaving money on the table while your competitors are already six iterations ahead.

All those "oh shit" moments aren't failures at all — they're just part of the entrepreneurial iteration process.

Get ready to move from paralysis to profitable action, because babyyyyyyyyyyy, those typos and bad decisions aren't failures — they're proof you're actually in the entrepreneurial game.

Peta Xx

RESOURCES:
Hot Business — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! This week I'm giving you 7 email marketing quickies that will get you better results in an afternoon.

In a world of terrible advice from big accounts who skip the critical steps, I'm showing you how to treat your email list like the VIP membership it actually is (not an afterthought).

Stop giving your subscribers scraps and start serving them a fucking sexy, delicious roast dinner. Your email list is paying you with their attention — and baby, that's worth more than you think.

Peta Xx

RESOURCES MENTIONED:
Give Good Email — https://www.professionalbabe.com/give-good-email/
Hot Business — https://hot-business.scoreapp.com/
50% off your first year of Flodesk (proud partner!) — https://partners.flodesk.com/professionalbabe

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! Did you know that 90 days is 1% of 25 years... I know!!! All of a sudden each quarter feels so much more significant and like there's no more room for coasting.

Are you making each 1% count? Or will you look back at wasted potential?

If you're ready to make THIS next 1% the one that future you looks back on as the game-changer, this episode is your kick in the ass to make these next 90 days INCREDIBLE!!!! Let's get it babyyyyyy!!!!

Peta Xx

RESOURCES MENTIONED:
The $35 Offer — https://www.professionalbabe.com/the-35-offer/
Hot Business — https://hot-business.scoreapp.com/
Business Bang — https://www.professionalbabe.com/business-bang/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! This week I'm breaking down why 'hot' isn't just a compliment — it's an actual business strategy.

In a world of beige brands playing it safe, I'll show you how authentic energy makes you impossible to ignore. 

In a world of beige brands playing it safe, opt for hot and go for desire-led approaches that focus on who your clients want to BECOME, not just their problems.

From rotisserie chicken confidence to embodying your brand at a cellular level, this episode is packed with ways to stand the fuq out and use being hot as your strategic advantage.

Peta Xx

RESOURCES: Hot Business Audit — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

Hey hotties! This week I'm tackling that gut-wrenching feeling when you're putting in ALL the work but your results aren't matching your efforts. You know your content is good, everyone tells you they love what you're doing, but the sales just aren't coming through. MEANWHILE your competitors seem to be thriving with minimal effort.

I've been down this rabbit hole so many times (someone once suggested it was "past life karma" and I actually considered it for a second 😂). In this episode, I break down why this happens, how to find evidence that you're actually on track, and why those quiet periods might be a blessing in disguise. If you're in that frustrating phase where you're working your sexy ass off with little to show for it, this episode is your permission slip to keep going — and your roadmap for turning things around.

Peta Xx

RESOURCES:
Hot Business — https://hot-business.scoreapp.com/

Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬

Support the show

If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.