Send a text
Holly Fowler, founder and CEO of Wable, shares the real story behind building a neurodivergent-first social networking app from scratch — without a tech background, without a blueprint, and while navigating the mental pressure of startup life.
What began as an idea during lockdown turned into Wable: a platform designed for the neurodivergent community that connects users for dating, friendship, inclusive jobs, and accessible venues. In this episode, Holly breaks down how she validated the idea, built her first MVP offshore, rebuilt the entire app, raised multiple rounds of capital including a Series A, and expanded into the US market.
We also unpack the realities of raising money as a young female founder in tech, handling investor rejection, learning to pitch, scaling internationally, and building with limited marketing budget , including the Times Square billboard strategy that triggered global press.
This is an honest conversation about startup anxiety, burnout, perfectionism, leadership growth, and what it really takes to build a mission-driven tech company.
Topics covered:
• Startup founder mental health
• Building and rebuilding an MVP
• Raising capital in Australia
• Series A funding
• Neurodiversity in tech
• Social networking app development
• Startup marketing and PR strategy
• Scaling into the US market
• Leadership lessons for first-time CEOs
If you're a founder, aspiring entrepreneur, or building a purpose-driven tech company, this episode will give you practical insights and a realistic look at what scaling actually feels like.
Sponsor
Tala Offshore connects businesses with top tier remote talent across admin, customer service, and SaaS development. Build a stronger team without adding stress. Visit talaoffshore.com
__________________________________________________________________________
We're excited to be able to offer our Business Game community an affiliate link for their HubSpot sign ups! HubSpot is the #1 CRM tool on the market - making managing clients and customer details easier than ever! Using our link to get started on Hubspot helps to support our work here at The Business Game: http://go.try-hubspot.com/Z6Eq50 start your free trial today!
____________________________________________________________________________________________
Have questions or suggestions? Reach out to us at www.thebusinessgamepodcast.com
Stay tuned for more exciting episodes!
____________________________________________________________________________________________
This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.
Support the show
Thank you for listening to The Business Game! If you enjoyed this episode, please subscribe, like and leave a review. Follow us on YouTube, TikTok, LinkedIn, Facebook and Instagram for updates and behind-the-scenes content. Have questions or suggestions? Reach out to us at www.thebusinessgamepodcast.com
Stay tuned for more exciting episodes!
