Send us a text

Our guest, Jim Stroesser, is a serial entrepreneur, visionary brand builder, and the driving force behind some of the most iconic names in the lifestyle and athletic space. From his early days helping revitalize Converse, to launching CALI StrongL, Jim has mastered the art of turning passion into powerhouse labels 

Today, we're going to talk about what it really takes to scale a brand in today’s world, how to create authentic connection in a saturated market, and the untold stories behind some of Jim’s boldest career moves.