This episode is part 6 of the CALM series that David has put together to help you become an effective leader. For today´s episode, the focus is once again on communication. He explains why approaching public speaking as a service you are doing for others is a powerful way to share your message, touch people on an emotional level and create the desire to act. Turning your message into a gift that benefits your audience and motivates them to work more closely with you to achieve business and other goals.