Tad Moore, a renowned designer of golf clubs and putters, discusses his journey in the industry and his passion for creating high-quality equipment. He shares how he got into club making and the influence of his mother, who was a skilled golfer. Tad talks about the importance of visual appeal and feel in putters and his belief that MOI (moment of inertia) may not be the most crucial factor. He also mentions his collaborations with professional golfers, including Seve Ballesteros, Ian Woosnam(who won the Masters with one of Tad's putters) and Sandy Lyle, and his involvement in creating putters for several United States Presidents. Tad discusses the rise of hickory shafted clubs and the growing interest in hickory tournaments. He shares his thoughts on the future of club making, particularly in terms of face technology and the relationship between the ball and the putter face.