No ministry can reach its maximum impact without a great website that is easy to use and engages the user.

On this episode of the Cause+Effect Podcast, Nils Smith, Chief Strategist for Social Media and Innovation, and Madison Delage, Associate Director of Digital Strategy, join the show to explore the essential elements and changing technology involved in website development. Listeners will hear how a great website must connect with donors, provide transparency, and be the primary tool that communicates a ministry's core message and ultimately, enhances the ministry's effectiveness and impact.

Everyone knows that having a great website is a non-negotiable and now you will have the tools to get it done!

Podcasting has now become an essential tool to extending a ministry's reach and for sharing your unique Kingdom message.

The importance of podcasting in building a platform has never been more clear, and in this episode of the Cause+Effect Podcast, Trent Dunham is joined by Nils Smith and Director of Podcasting, Chris Lawson, to discuss the current state of podcasting, trends that will shape 2024, and the keys to developing successful podcasting content.

What platforms are growing? What are the best tricks for growing your audience? Should you use video as a part of your podcasting strategy? All these questions and more are answered in today's episode - don't miss out!

If you think direct mail is a tool of the past, think again! It has never been more important. On this episode of the Cause+Effect Podcast, Founder+Chairman, Rick Dunham, and Client Success Lead, Kaitlyn Riley, join the show to examine how direct mail can bring significant benefits to sharing your ministry's message and impact.

Listeners will hear how It provides a personal and tangible connection with your target audience, leaves a lasting impression, and effectively enables you to convey your ministry's message, events and initiatives in a fresh way. As year-end nears, it might just be time for your ministry to consider the role direct mail could plan in your overall strategy!

Artificial Intelligence (AI) is reshaping the ministry landscape and the team at Dunham+Company is constantly evaluating how these new tools can move your cause forward.

On this episode of the Cause+Effect Podcast, Chief Technology Officer, Danielle Rice, and Chief Strategist Social Media+Innovation, Nils Smiths, join the show to discuss the creative ways non-profit organizations can harness the power of AI tools to enhance their impact and efficiency. From streamlining administrative tasks, optimize resource allocation, improve program effectiveness, repurposing content, to increasing organization security, AI is here to stay and by adopting AI tools, ministries can maximize their reach and impact, ultimately advancing their mission.

A clear and compelling brand is key to anyone understanding the identity and purpose of your organization. Yet, unfortunately, most organizations lack a brand that is well defined and deeply integrated into the organization's identity.

Dan Sumpter, the Chief Creative Officer of Dunham+Company, joins the Cause+Effect Podcast to offer insights on how ministry leaders can discover the core emotional essence of their brand, define the deliverable promise, and effectively implement strategies around a clear brand identity that leads to more impact and better results.

We all know that a nonprofit board can either be an accelerant and encouragement to its leaders, or it can serve as an obstacle to achieving organizational goals. What makes the difference? On this episode of the Cause+Effect Podcast, you will learn how to avoid miscommunication around specific roles and responsibilities, the best ways for governing boards to provide support, and how leaders can work in tandem with Boards to move the mission forward.

Nils Smith, the Chief Strategist of Social Media+Innovation at Dunham+Company, returns to the Cause+Effect Podcast to discuss the enormous changes at Twitter and whether ministry leaders should consider using Threads from Instagram. In addition, he discusses the shifting landscape of the broader social media world, including: vertical video, the increasing dominance of YouTube, and how ministries must adapt quickly to reach new followers and increase their engagement.

God gives seasons for a reason. But, seasons change and change is inevitable in healthy and thriving organizations. Yet, navigating change is one of the more difficult tasks any leader or organization faces. On today's episode of the Cause+Effect Podcast, Tomlinson, the CEO of BDI (a full-service, omni-channel, marketing and fundraising agency for nonprofits) joins Trent Dunham to discuss their own experiences with navigating change and share what lessons they have learned for the path forward.

As a Fellow at the Cultural Research Center and Associate Professor of Humanities at Arizona Christian University, Dr. Adam Rasmussen draws upon his 25 years of experience in Christian education to inspire students to thrive under the Lordship of Christ in all aspects of their lives. With a passion for helping students connect their faith with reason and culture, he guides them to make meaningful and relevant connections that go beyond mere academic study.

The Cultural Research Center's most recent research has considered what type of Christian leader is more likely to hold Biblical views. We are excited to discuss these findings and other important insights from Dr. Rasmussen's research.

On this "Best Of" episode of the Cause+Effect Podcast, we revisit our time focused on how artificial intelligence is changing the nonprofit landscape and the keys to successfully navigating change. In this episode of the Cause+Effect Podcast, you will hear leaders from Dunham+Company's technology and innovation teams discuss how AI can help nonprofits achieve their missions. In addition, Jonathan Pitts, joins the podcast to discuss how to navigate change by suggesting that one of the greatest things to consider in change management is yourself.