CEOs Unscripted

The CEO Who Doubles Every Company He Touches


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What does it take to walk into a business that's hit a ceiling and double its revenue — not once, but three times?


In this episode of CEOs Unscripted, host Jane Gentry sits down with Buzz Bradley, a seasoned interim CEO and business growth strategist, to unpack the exact frameworks he uses to transform stalled mid-market companies into high-performance organizations.

In this episode, you'll learn:

  • Why most founders unknowingly become the biggest bottleneck in their own business
  • The first thing Buzz does in any new company (it's not what you think)
  • How to manage organizational change without losing your culture or your best people
  • Why promoting your top performer could be the most expensive mistake you make
  • The "teach to fish vs. do the fishing" debate — and when each approach wins
  • How cross-generational teams can become a competitive advantage
  • The simple mindset shift that makes faster, better decisions possible
  • Buzz's golden rule: "If it's going to take six months, it takes six months whether you start today or six months from now — so why not start today?"

    Whether you're a founder navigating growing pains, a CEO preparing to scale past $20M, or a leader trying to build a business that doesn't depend entirely on you — this episode is packed with real talk and actionable insights.

    Chapters:


    00:00 – Intro & Buzz's background
    04:30 – How Buzz gets into companies and doubles revenue
    10:40 – The first thing to do when you take over a business
    12:20 – Protecting culture during change
    15:40 – Growing pains: when founders hit the ceiling
    20:30 – Moving people into the right roles
    26:00 – Managing change without creating chaos
    33:00 – Developing talent on a budget
    38:00 – Cross-generational teams
    43:00 – Rapid fire: books, habits & decisiveness
    47:00 – Why starting today beats waiting for perfect

    Keywords: interim CEO, scaling a business, mid-market growth, business leadership, CEO coaching, organizational design, growing pains, founder-led business, business strategy, executive leadership, how to scale a company, CEO podcast, entrepreneurship, talent retention, decision making for CEOs

    Subscribe to CEOs Unscripted — the bi-weekly podcast for mid-market CEOs who want unfiltered, real-world leadership conversations. No fluff. No jargon. Just the playbooks that actually work.

    #CEOPodcast #BusinessGrowth #ScalingUp #MidMarket #InterimCEO #Leadership #Entrepreneurship #CEOsUnscripted

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    CEOs UnscriptedBy Jane Gentry