Withum Sounding Board

The CFO’s Role in Go-to-Market Success: Where Finance Meets Marketing


Listen Later

Mike Troiano, Partner at G20 Ventures, joins Withum’s Cutty Thomas for our next episode. As a seasoned branding expert, Mike talks to the critical connection between finance and go-to-market (GTM) strategy in high-growth companies. He shares insights from his venture capital journey, offering practical advice on aligning financial strategy with GTM objectives – and leveraging storytelling to drive business success. Listen in for actionable takeaways on scaling businesses the right way.

...more
View all episodesView all episodes
Download on the App Store

Withum Sounding BoardBy Withum


More shows like Withum Sounding Board

View all
The Daily by The New York Times

The Daily

111,187 Listeners

Up First from NPR by NPR

Up First from NPR

56,016 Listeners