Catalyst Sale Podcast

The Challenger Sale Method - Listener Question - 203


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In this episode, Mike and Jody discuss a listener question related to adopting the Challenger Sales Method.

Listener Question:

My organization is adopting the Challenger Sales Method. I am curious on your thoughts on Challenger and training the team on the same process.

Questions Answered:

  • What is the benefit of training a sales team all on the same process/method?
  • What do you think about the Challenger Method?
  • What's the difference between process and method?
  • How do you recommend pairing process with method?
  • Do you recommend the Challenger Method?
  • How do you suggest I model a new sales process when I am not a seller?

Key Takeaways:

  • Having a common language across the organization is very beneficial
  • The Challenger Method offers the fundamentals you would expect.
  • I would not describe the Challenger Method as a Sales Process.
  • When implementing something new, it is important to be very clear about what you are trying to accomplish.
  • Process = distinct set of steps
  • Method = vehicle you use to get there, underlying principles
  • Blending the Catalyst Sale combo of process, method, framework and approach, you create predictable sales outcomes and improved performance.
  • Keep with a consistent message
  • Remember that change takes time
  • Promote early adopters and recruit them to help you get others on board.

Work With Catalyst Sale:

  • Listen to our free resource (this podcast) and then put the action items into practice. Share your work with us via Twitter or [email protected]
  • Invest in a Catalyst Sale course - self directed. Find our courses here
  • Hire us as a consultant/advisor within your team or organization
Thank You

Please send listener questions and feedback to [email protected] or contact us directly on twitter, facebook or LinkedIn.

This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.

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Catalyst Sale PodcastBy Mike Simmons