In this episode I meet Kelly Rayduta to discuss what it means to build truly authentic and mutually beneficial business relationships.

Kelly is a seasoned marketing professional with extensive experience in the industry, particularly in SEO.

She is passionate about leveraging marketing to create a positive impact, beyond simply driving sales.

Kelly and her team specialise in assisting sustainable businesses get found on Google. Using data-driven strategies to help companies connect with their dream customers.

Kelly believes in the power of authentic marketing and emphasises the importance of focusing on creating valuable content rather than chasing algorithm changes.

Contact Kelly: https://www.accentuate.agency/

Contact Cliff:

https://changeleadersplaybook.com/

https://www.linkedin.com/in/cliffoguzie/

What’s the difference between a Business Analyst and other project/program roles?

How do you become a BA? How can I get the best out of working with BA’s?

I covered all these topics and even more with Thando Jacobs, a certified business analyst and host of the "Inside Business Analysis" podcast.

Follow Thando:

Website: https://thandojacobs.com/

Inside business Analysis Podcast: https://open.spotify.com/show/36EtAsqaWwwF1kOJcerkNF?si=f632765c0d1d49c9

LinkedIn: https://www.linkedin.com/in/thandojacobs/

Follow Cliff:

Linktree: https://linktr.ee/cliffoguzie

LinkedIn: http://linkedin.com/in/cliffoguzie

We explore what makes a successful project or program manager, the value of coaching for delivery leaders and applying project leadership skills to build a start-up.

My guest Raquel Horta is a project & program management coach, consultant and co-founder of a services company with 25+ years experience in development, business analysis, project & program management, operations, strategy and C-suite roles.

Raquel's vast experience enables her to understand and apply what project / program managers need to deliver results. Her goal is to help project and program managers "declutter" their processes, cultivate the right mindset to conquer their challenges, and excel, even in the most complex challenges.

Follow Raquel:

Coaching & Consulting: [www.raquelhorta.ie](http://www.raquelhorta.ie/) 

Services Company: [www.partniumservices.com](http://www.partniumservices.com/)

LinkedIn: [www.linkedin.com/in/raquelhorta/](http://www.linkedin.com/in/raquelhorta/)

Follow Cliff:

Newsletter: https://changeleadersplaybook.com/

LinkedIn: http://linkedin.com/in/cliffoguzie

X: @cliffoguzie

Most projects and transformation programs are initiated by a board, but how do people leading or delivering products know if they are doing what the board needs?

My guest, David Dyer, has been a strategic advisor to multiple boards guiding them through major technology changes and as such, brings a unique view of how boards think, and how delivery teams can use this to their advantage.

David Dyer is a motivational tech leader and Board advisor who has held multiple CIO, CTO and advisory roles across various industries, including financial services, fashion retail and e-commerce.

Follow David:

www.linkedin.com/in/davidmdyer

Follow Cliff:

Newsletter: https://changeleadersplaybook.com/

LinkedIn: http://linkedin.com/in/cliffoguzie

X: @cliffoguzie

Learn why building communities is a super power when developing your project teams, and how sharing your knowledge helps you grow as well as others.

My guest Sathpal Singh is an Agile advocate, international community builder and keynote speaker. He is currently Chair of the British Computer Society’s Agile Methods group and Organiser at Future of Work Scotland meetup.

LinkedIn:  https://www.linkedin.com/in/sathpal/

Youtube: https://www.youtube.com/@thefutureofworkscotlandmeetup 

Community meetups: https://www.meetup.com/the-future-of-work-in-Scotland/

X:  @sathpal

Instagram:  @visualsath

Follow Cliff

Newsletter: https://changeleadersplaybook.com/

LinkedIn: http://linkedin.com/in/cliffoguzie

X: @cliffoguzie

If you work on projects or lead a team and want to know how AI can streamline your work, this is the episode for you.

We explore many topics including factors that cause projects to fail, leadership advice and the importance of the right data to inform sound delivery decisions.

My guest, Jora GiIl, is a seasoned CTO, CDO and Non Exec Director with leading roles at The Economist, Standard and Poor’s and BNP Paribas. Jora is currently CEO of ConnectingYouNow, a secure Enterprise AI Hub providing intuitive tools for intelligent search and data analysis designed for delivery professionals

Follow Jora

LinkedIn: https://www.linkedin.com/in/jora-gill/

Website: https://mktg.connectingyounow.ai/

Follow Cliff

LinkedIn: https://www.linkedin.com/in/cliffoguzie/

Newsletter: https://changeleadersplaybook.com/

Find out how to harness AI's power without compromising your data. Join me and special guest Jaymie Thakordas, CEO of Emediately, as we dive into top AI data protection strategies for SMBs, leading agile teams, the future of large language models and more.

Follow Jaymie

LinkedIn: [linkedin.com/in/smallbusinessgrowth](https://www.linkedin.com/in/smallbusinessgrowth)

Website: [emediately.co.uk](http://www.emediately.co.uk/) 

Follow Cliff

Newsletter: https://changeleadersplaybook.com/

LinkedIn: http://linkedin.com/in/cliffoguzie

X: @cliffoguzie

Learn how leaders inspire their teams to go the extra mile and deliver outstanding results, and how to create a culture for lasting success.

My guest Ian Herbert is a podcast host and experienced program leader who has worked for many large corporates and start ups in product delivery roles. Find out why he believes embedding the right culture gives a competitive advantage, and how to do it.

Follow Ian

X (Twitter): @ianherbert , @brfcsdotcom

Website: [www.BRFCS.com](http://www.brfcs.com/)

Ian’s Podcast : 4000 Holes [BRFCS.com](http://brfcs.com/) Acast, Apple & Spotify

Follow Cliff

Newsletter: https://changeleadersplaybook.com/

LinkedIn: http://linkedin.com/in/cliffoguzie

X (Twitter): @cliffoguzie

How do you turn a side gig into a fully fledged business? How do you develop class-leading software that changes lives for good? How do you deliver all this with limited budget and time? Discover all of this and more with guest Ikum Kandola, co-founder of AI start-up Teachify.

Follow Ikum:

website: teachifyuk.com

Linkedin personal: https://www.linkedin.com/in/ikum/

Linkedin teachify: https://www.linkedin.com/company/teachifyuk/

Instagram: https://www.instagram.com/teachifyuk/

Follow Cliff:

Newsletter: changeleadersplaybook.com

LinkedIn: https://www.linkedin.com/in/cliffoguzie/

Have you had issues connecting with key players on your project, programme or interested parties in your venture?

In this episode, we cover 10 of the top habits that key stakeholders dislike, including tried and tested ways to address them, so you don’t have to go through the same pain.

Follow Cliff :

Newsletter:

https://changeleadersplaybook.com/

LinkedIn:

https://www.linkedin.com/in/cliffoguzie/

X: bit.ly/4bznV1g

Youtube license: EVQQXRTXPVK0QC64, NP3S7M3OQAR6Z9VX