This is THE single most neglected major event where hiring someone professional to be held accountable for the outcome of the end result is concerned. All that time, all that money, all that marketing, all that reputation; all that opportunity to maximize fundraising potential, all lost! It won't be this way when a professional trained and experienced Master of Ceremonies is hired to make it all work and exceed expectations. This is THE episode that fund-raising committees and chair-people need to download and listen to. AND, if you are an aspiring Master of Ceremonies, or you need to master this type of event, we hold no punches here this week. Buckle up; it's a deep dive with this one!