The Chat - Conversations with Marketing and Sales Leaders

The Chat - Ellza Malok pt5 Building Trust in the Digital Age


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🎧 Episode Title: Building Trust in the Digital Age with Ellza Malok

Description:

If you're a marketing leader constantly fighting to hit pipeline targets, defend your budget, and prove ROI to skeptical execs  -  this episode will feel like therapy.

In this conversation, Ellza Malok and Terry Wilson go deep into the real reasons high-intent buyers bounce... and why trust is quietly becoming your biggest competitive advantage.

You'll discover:

  • Why 96% of prospects drop off the moment you ask for an email
  • How over-relying on internal data is killing your conversion strategy
  • Why human connection is outperforming AI in sales conversations
  • How to fast-track trust with anonymous buyers (and generate 10x more leads)
  • Why your prospects have figured out the game  -  and how to play smarter
  • Whether you're battling sales over lead quality, explaining numbers to the board, or just wondering why your funnel is leaking  -  this episode gives you the clarity, confidence, and strategy to fix it.

    No fluff. Just hard-earned insights you can use right now.

    🎧 Hit play. This might be the most important 25 minutes of your week.

    ...more
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    The Chat - Conversations with Marketing and Sales LeadersBy Zotly