I spoke with Montina Portis, the founder and CEO of Creative Internet Authority, a digital marketing company that specializes in video production and promotion for lawyers and law firms. We discussed the genesis of the Creative Internet Authority, why video is an important element of law firm marketing, the types of videos lawyers should create, and the future of legal marketing.

The Content-Driven Future of Legal Marketing

The business of providing professional advice is changing. Today, anyone can go online and access a wealth of information about any topic, from legal and medical advice to financial planning and accounting suggestions. This blog is designed to offer ideas, guidance, and perspectives on how to effectively navigate a perpetually shifting professional landscape, with a unique focus on the legal industry and the technology that is driving its evolution.

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The Content-Driven Future of Legal Marketing

The Content-Driven Future of Legal Marketing