Do you find yourself asking "How can we create content that not only attracts new members, but also keeps them coming back for more?" If you want to keep your association members enchanted and engaged, content is the key to solve your retention woes! Discover the secret sauce to maximize your content to engage and retain members to make your association stand out from the crowd.

About our Guest
Leona Scott is a content connoisseur with passion and expertise in membership and content creation. 

She founded JEP Marketing Communication and has helped numerous member-based associations with content marketing needs.

Leona has won the Dallas Fort Worth Association Executives (DFWAE) 2023 Award for her brilliant marketing and communication efforts in the association realm and the President's Award for her excellent skills in developing popular online monthly meetups that created incredible value for its members.

Special acknowledgement to our guests for providing powerful insights into member engagement. 

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