How much do you care? Seriously.

Because it's been my personal experience that the sales professionals who care are the ones I buy from. They're the ones who kill their quotas.

So… today, I'm going to tell you the real story behind one of the biggest brands in the world…

And why a man from Brooklyn cared so much, that he traveled across the country...

… and then across the world  

… to change the course of retail history forever.

I'm Andrew Davis… and This is How it All Began.