The Craven Vibe

The Craven Vibe

Download on the App Store

The Craven Vibe episodes

  • From Concept to Construction: The Role of Design in Health and Safety

    In this episode, Megan speaks with Tom Gibson, Architectural Technician at MAS Design Consultants, about how design decisions play a crucial role in health and safety long before construction begins. Tom shares insight into the design process from concept through to planning and construction, explaining how designers work to identify, reduce and manage risks while balancing client expectations, planning constraints, and regulatory requirements. The discussion highlights how early collaboration and thoughtful design can significantly improve safety throughout the life of a building.

    14 min
  • Clarity Before Growth: Aligning Strategy, Messaging & Marketing for 2026

    What happens when strategy lives in the MD’s head, marketing feels hit-and-miss, and messaging tries to speak to everyone at once?
     Growth stalls.

    In this episode, we’re joined by Andy Henderson, Founder of To The Summit, a people-first strategy and growth consultancy that has helped over 1,000 UK businesses find clarity, confidence and momentum.

    Andy breaks down why clarity is the foundation of sustainable growth — and how aligning strategy, messaging and marketing transforms leadership, attracts the right customers, and creates marketing that actually works.

    We explore:

    • Why misalignment holds £1m–£20m businesses back
    • How to get strategy out of the MD’s head and into the business
    • What effective messaging really looks like (and why it attracts dream buyers)
    • How to build a practical, aligned marketing system
    • One powerful piece of advice every MD and CEO should take into 2026

    If you’re a business leader feeling stretched, stuck or unclear on your next move, this episode will give you the focus and direction you’ve been missing.

    🎧 Tune in for clarity, confidence and a practical roadmap for meaningful growth.

    35 min
  • Sustainability at Work: Small Changes, Big Impact

    In this episode of The Craven Vibe, host Dee Newton sits down with Megan Gray, our Health, Safety & Environmental Specialist, to unpack what sustainability really means in the workplace — and how businesses can make a difference without feeling overwhelmed.

    We explore common misconceptions, simple starting points, and practical tips you can implement right away, from switching to LED lighting to cutting down on paper use. Megan shares how embedding sustainability into your culture can boost reputation, win clients, and engage your team, while also meeting legal responsibilities.

    Whether you’re starting from scratch or looking to level up your green credentials, this conversation will help you turn good intentions into everyday habits.

    You’ll learn:

    • Why “progress over perfection” is key
    • How to review your environmental impact
    • Three easy wins you can make this month
    • The cultural shift that makes sustainability stick

    📍 Resources mentioned: Sustainability Toolkit – Craven Consultancy Services

    7 min

About The Craven Vibe

From the publisher's feed

We shift culture and spark business growth - with honest, values-led conversations (and just a bit of northern soul)!