Today we have here, Allen Gannett. He’s the Chief Strategy Officer of Skyword, founder of TrackMaven, which is a big data analytics company; and he’s also the author of “The Creative Curve“. A book that I loved and I suggest everyone reading it.

And today we’re actually going to explore with Allen, the insights about creativity, how it works. And also the misconceptions we all have about how creativity works. So thank you for being with us today Allen.

For the full transcript go to: fourweekmba.com/creative-curve-allen-gannet/