How did one of the most mocked shoes in the world become a global status symbol?
In this episode of Why It Resonates, Lem Zakharia explores the rise of Crocs and how a practical boating shoe evolved into a cultural phenomenon.

From early utility driven design and mass adoption to public backlash, “ugly” fashion, and a resurgence powered by Gen Z, customization, and high-profile collaborations, this episode breaks down the psychology behind one of the most unexpected brand transformations of our time.

It’s not just about footwear, it’s about identity, accessibility, self expression, and the power of culture to redefine what we value.