AlchemistX: Innovators Inside

The Curbside EV Shift: How It’s Electric Scales City Charging Fast


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In this episode of the AlchemistX Innovators Inside Podcast, Ian Bergman sits down with Tiya Gordon, co-founder & CEO of It’s Electric, to unpack a deceptively simple approach to urban EV charging: power curbside chargers from the buildings they sit beside. Tiya shares how “shallow tech” beats heavy infrastructure, why cities and property owners say yes, and how this model accelerates electrification without trenching streets or tapping new utility feeds.

We cover:

  • “Left of the boom”: designing for climate resilience before the crisis

  • The behind-the-meter model (240V/40A) and two-day installs

  • Free-to-city, revenue-share for buildings, and amenity upside

  • Shifting EV load to overnight to balance grids (vs. daytime destination charging)

  • Serving 40M street-parkers and rideshare drivers (NYC’s Green Rides)

  • Beating legacy players, winning Boston, and first curbside installs in SF & Detroit

  • Design-thinking as a founder superpower outside “energy/power” pedigrees

  • The used-EV wave and what falling prices mean for adoption

If urban electrification is on your roadmap—or you just want a playbook for practical innovation at scale—don’t miss this conversation with Tiya Gordon.

For full show notes and resources visit: https://www.alchemistaccelerator.com/podcasts

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AlchemistX: Innovators InsideBy AlchemistX: Innovators Inside, Hosted by Ian Bergman

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