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The Current Report: Paramount+ projects to be profitable by next year
Steve Ellis, COO of Paramount Advertising, joins The Current Report to discuss earnings, advertising opportunities on Paramount + and how Paramount is using live sports as an entryway for other content.
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To read the full stories included in this episode:
- - Streaming to Overtake Pay TV Subscription Revenue in the U.S. This Year: https://bit.ly/3ViLkj1
- - Streaming must innovate past the 30-second ad to help unlock its true potential: https://bit.ly/3T316vg
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By The CurrentSteve Ellis, COO of Paramount Advertising, joins The Current Report to discuss earnings, advertising opportunities on Paramount + and how Paramount is using live sports as an entryway for other content.
_______
To read the full stories included in this episode:
- - Streaming to Overtake Pay TV Subscription Revenue in the U.S. This Year: https://bit.ly/3ViLkj1
- - Streaming must innovate past the 30-second ad to help unlock its true potential: https://bit.ly/3T316vg