The Strand  Review of Books

The Customer Copernicus, with the author, Charlie Dawson


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Why is it that being customer-led is such an obvious strategy yet companies find it so hard to pursue? Author Charlie Dawson delves deep into developing the customer mind-set. Enjoy ten minutes of vigorous thinking from Charlie!

https://www.amazon.co.uk/Customer-Copernicus-How-Customer-Led/dp/0367564637/

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The Strand  Review of BooksBy Toby Chapman-Dawe