How many times have you had to grit your teeth, take a deep breath and silently repeat to yourself, “The customer is always right”? This is a motto that’s drilled into every young retail or hospitality worker, and has somehow made its way into the psyches of most established business owners.

The problem is, the customer isn’t always right, and always thinking otherwise can result in serious disservice to you, your employees, and your customers.

In this episode I tell 3 experiences from my customer service vault and the lessons I learned in how to deal when the customer is not right.