Sit down with Colin Flanigan to explore where the real power of AI lies in customer support and how to integrate tools into your existing workflow. This was a really fun and casual chat, and we covered great actionable advice too.

This episode is a must-listen for turning support into a strategic advantage.

Topics include:
- The challenge of prioritization in a tech-saturated world.
- When to build versus buy: Making smart decisions in AI tool adoption.
- The disconnect between sales promises and service delivery – and how to bridge that gap.
- The necessity of cross-functional collaboration and data integration.

About Colin:
Colin Flanigan is a seasoned leader in customer support, and currently the Director of Support at Netwrix Corporation where he uses his analytical skills and digital strategy expertise to enhance operations. At Sayge, he boosted customer experience, account utilization, and revenue, also contributing to successful M&A integration. Previously, Colin optimized support processes at CoinTracker in the crypto-finance arena and also built the CX team at Pingboard where he reduced churn significantly. He's an all around great guy and was very fun to talk with.

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