Learn in this episode:
- How to launch a new sub-brand to shift customer perception without losing legacy trust.
- The process for mapping a 70-year-old customer journey to find hidden friction points.
- Why shifting from reactive service to proactive strategy is the key to B2B growth.
- How to get buy-in for innovation in a culture that is used to doing things the old way.

Kamron Kunce is the Chief Marketing Officer at RJ Young and their new service Velocity One. He has a unique background in the music industry and e-commerce which he uses to lead brand strategy and customer experience for the premier business technology provider in the Southeast.

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